Delivering Your Marketing Message: Planning Productive Promotions
CLD3-2
Delivering Your Marketing Message: Planning Productive Promotions
Delivering Your Marketing Message: Planning Productive Promotions
Authored by: Jennifer Bridge Ken Culp Janet Johnson
This document was archived before April 24, 2026 and may not reflect current practices, policies, or accessibility requirements.
Abstract
Effective marketing messages build awareness and interest in an organization's programs, products, and services. Successful promotions begin with a plan to deliver the right message to the right people for greatest participation and impact.
Core Details
Publication ID
CLD3-2
Status
Major Revision
Publication Date
May 8, 2019
Series
Multi-Part Series
N/A
Categorical Details
Department(s)
Language
English
Peer Reviewed?
Yes